This is a question SEOs and digital marketers face inside and outside the marketing organization. Search Engine Optimization has been around for more than a decade and a half and now makes up a gigantic share of traffic for successful websites.
Organic search usage and share are outpacing growth in other channels. Organic and paid dominated web traffic in 2019. Optimizing your pages for Search Engine Optimization is going to be even more important in 2021 as the organic search continues to rise above other search traffic.
5 points to elevate the understanding and position of SEO 2021:
Channel Share: 53% of traffic to websites comes from organic search. Organic search delivers the most traffic to websites by a wide margin.
Search Share: On average, 83% of the traffic from search engines comes from SEO (Search Engine Optimization), and 17% from paid search.
Share of Focus: Even though organic search accounts for the majority of traffic, most companies spend more money on paid search. Paid search owned 15% of web search in 2019.
Long-Term Traffic Equity: While SEO does require an upfront resource investment, search engine rankings, once earned, have long-term duration.
Organic Traffic: SEO traffic has no media cost and can provide a substantial ROI – higher than most other channels. Search engines appreciate and reward content that is relevant to readers
How SEO Works?
Search engine optimization is the process of optimizing your online content so that a search engine likes to show it as a top result for searches of a certain keyword.
Let me break that down even further:
When it comes to SEO, there’s you, the search engine, and the searcher. If you have an article about how to make vegan lasagna, you want the search engine (which, in 90% of all cases, is Google) to show it as a top result to anyone who searches for the phrase “vegan lasagna.”
SEO is the magic you have to work on your article in order to make Google very likely to include your post as one of the top results whenever someone searches for that keyword.
Why To Choose Best Digital Hawker?
Best Digital Hawker is the best SEO agency in Lucknow and in India. Our SEO packages are Penguin and Panda compliant and tailored to meet the varying needs of small businesses and large corporations. With 5 SEO plans and SEO pricing starting from Rs. 5000. We offer you the flexibility to choose the best fit for your budget and website. These comprehensive packages include all the essential on-page and off-page optimizations required to bring you SEO success. What’s more, we are Google Adwords and Analytics Certified and have a long history of successful SEO results.